Driven by investments in artificial intelligence (AI)
Portugal's rising prominence in artificial intelligence (AI) and machine learning is another significant attractor for candidates and companies.
The government has made substantial investments in R&D in these fields, and several universities and research institutions are now working on cutting-edge AI technologies. This focus on AI has positioned Portugal as a European leader, attracting international investors and companies to the region.
Read more about the AI impact on Portugal here.
Fueled by governmental initiatives
To further solidify its reputation as a tech hub, the Portuguese government launched ‘The National Initiative for Digital Skills 2030’.
The latest initiative is structured around five strategic pillars: inclusion, education, qualification, specialisation, and research. It aims to integrate these values into organisations and enhance the country's visibility on the global stage and appeal to international investors and companies.
Deliberate Portuguese government investments have attracted global brands to open captive centres in PT, where the IT market has grown significantly (133%) in the last 10 years up to 2022 compared to other nearshoring locations.
Read more about The National Initiative for Digital Skills 2030 here.